Start Campus Accelerates Go-to-Market Strategy with Two Key Executive Appointments
Omer Wilson joins as CMO and José Luis Arnau as Head of Sales to unlock a new level of growth for one of Europe’s most sustainable and innovative data center developments

Lisbon, Portugal – 16th January 2025 – Start Campus, one of Europe’s largest and most sustainable data centre projects, today announced two strategic appointments to its senior leadership team. Omer Wilson joins as Chief Marketing Officer (CMO) and José Luis Arnau as Head of Sales, to accelerate the company’s go-to-market strategy and drive its next phase of growth, as it prepares to break ground on the campus’ second building following the successful operational launch of its first facility.

The SINES DC, Start Campus’s flagship development in Portugal with 1.2 GW IT grid access fully secured, is set to redefine industry standards. The development will harness an ocean-water cooling system to deliver one of the most sustainable and power efficient data centers in Europe. The project is expected to contribute €1.2 billion annually to Portugal’s economy and create thousands of jobs, helping the country become a core catalyst of Europe’s digital transformation.

The appointments of Omer Wilson to the board and José Luis Arnau to the executive leadership teams are instrumental in further strengthening the vision for Start Campus’ ambitions.

“The additions of Omer and José to our team will accelerate our ability to deliver a world-class, AI-ready, and sustainable data center environment for our customers. Both these highly experienced executives will help us deliver the best possible products for our customers, from turnkey to bespoke solutions, making SINES DC Europe’s premier data center campus,” said Robert Dunn, CEO of Start Campus.

Wilson brings over 25 years of experience in technology and data centre industries, most recently serving as CMO at Qarbon Technologies, following leadership roles at Digital Realty and Pure Data Centres Group. Arnau joins with more than 30 years of international business experience, most recently as Sales Director at Digital Realty, where he led negotiations with major telecommunications providers, hyperscalers, and enterprise clients.

“I am thrilled to join Start Campus as Chief Marketing Officer at such a transformative time for the digital infrastructure industry,” said Omer Wilson, CMO, Start Campus. “Portugal is rapidly becoming the ‘digital gateway’ to Europe. It is positioned to become a global hub for sustainable data centers, with its strategic location, robust connectivity through subsea cables, and leadership in renewable energy. The SINES DC is a prime example of innovation and sustainability coming together to set new benchmarks for the industry.”

“Start Campus represents the perfect combination of strategic location, sustainability, and customer-focused solutions,” said José Luis Arnau, Head of Sales, Start Campus. “The chance to be part of Europe’s largest data center campus project and work with a vibrant international team to develop this groundbreaking initiative is a captivating opportunity.”

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About Start Campus

Start Campus is developing the SINES DC project, a 1.2 GW data center campus in Portugal, creating one of Europe’s largest and most sustainable data ecosystems with market-leading global connectivity. SINES DC provides maximum optionality for customers with powered shell, turn-key and build-to-suit solutions. The company’s advanced offer is AI-ready and addresses the future needs of the industry by integrating liquid cooling technologies into its flexible and scalable design. With a total combined investment value of €8.5bn, the project is set to use 100% renewable energy and targets an industry-leading PUE of 1.1. For more information, visit www.startcampus.pt.